How Much of the Olympics Will be on Peacock?
The 2022 Winter Olympics, set to take place in Beijing, China, are just around the corner, and with it, the excitement and anticipation are building up. While the traditional way to watch the Olympics is through traditional television, there’s a new player in town – Peacock, NBCUniversal’s streaming service. But what’s the deal with Peacock and the Olympics? How much will be available on the streaming service, and what can viewers expect?
What’s Peacock?
Before we dive into the Olympics content, let’s talk about Peacock. Launched in 2020, Peacock is NBCUniversal’s streaming service, offering a wide range of TV shows, movies, and original content. Peacock is a free, ad-supported service, meaning viewers can watch for free, with some limitations. The service has gained popularity for its mix of classic TV shows, movies, and original content, including shows like Dr. Death, The Office, and Brave New World.
How Much of the Olympics Will be on Peacock?
Now, let’s get to the main question – how much of the Olympics will be available on Peacock? According to reports, NBCUniversal has committed to streaming 330 hours of Olympics content on Peacock. This includes a mix of live and on-demand content, including:
• Live events: Certain live events will be available exclusively on Peacock, including some alpine skiing, cross-country skiing, and short-track speed skating events.
• On-demand replays: Viewers can watch previously aired events, such as figure skating, snowboarding, and long-track speed skating, on demand.
• Highlights and recaps: Peacock will also feature highlight reels and recaps of key events, providing a quick catch-up for viewers who can’t keep up with the action in real-time.
What’s Excluded from Peacock?
While Peacock will offer a significant amount of Olympics content, there are some key events and sports that will be excluded from the streaming service. These include:
• Primetime events: Top-tier events, such as the opening ceremony, figure skating, and alpine skiing, will only be available on traditional TV or through authenticated streaming on NBCSports.com or the NBC Sports app.
• Major sports: Peacock won’t offer live streaming of major sports like basketball, hockey, or soccer, which will continue to be exclusive to traditional TV or paid streaming services.
Why the Split?
So, why is NBCUniversal offering a limited amount of Olympics content on Peacock? The answer lies in the nantional broadcast strategy. By keeping top-tier events exclusive to traditional TV, NBCUniversal is appealing to a broader audience, including those who don’t subscribe to streaming services. The strategy is to attract a larger viewership for the Olympics, while Peacock serves as a complementary platform for sports enthusiasts and cord-cutters.
Additional Olympics Content on Peacock
Peacock is not just limited to the 330 hours of Olympics content. The platform will also offer exclusive content, including:
• Behind-the-scenes content: Get a behind-the-scenes look at the Olympics with exclusive interviews, featurettes, and documentaries.
• Original content: Watch original content, such as expert analysis and feature stories, created specifically for Peacock.
• Social media moments: Relive the most memorable moments from the Olympics through social media clips and highlights.
Conclusion
In conclusion, Peacock will offer a healthy dose of Olympics content, with 330 hours of live and on-demand action available to stream. While not all events are included, Peacock provides a great opportunity for those who prefer streaming to catch up with the action. By offering a mix of live and on-demand content, Peacock is poised to become the go-to destination for sports enthusiasts and cord-cutters alike. Mark your calendars, and get ready to catch the excitement of the 2022 Winter Olympics, streaming live on Peacock!
Table: Olympics Content on Peacock
| Category | Content | Availability |
|---|---|---|
| Live Events | Live on Peacock | |
| On-Demand Replays | Previously aired events | On-demand on Peacock |
| Highlights and Recaps | Key event highlights and recaps | On-demand on Peacock |
Significant Points to Remember
- Peacock is a free, ad-supported streaming service
- 330 hours of Olympics content will be available on Peacock
- Live and on-demand content, including exclusive live events and on-demand replays
- Top-tier events, like the opening ceremony and figure skating, are exclusive to traditional TV
- Exclusive original content, including behind-the-scenes features and expert analysis, will be available on Peacock